http://maryfeigenbutz.com/speaking-opps daily 0.75 2021-09-09 https://images.squarespace-cdn.com/content/v1/56cbb0074c2f85d6f124f7e8/1631201907525-18VY3T1I8GWDT77M4EZ5/Screen+Shot+2021-09-09+at+10.38.14+AM.png Speaking Opps - Women in Product “Using Research to Drive Product Decisions” I was honored to accept Women In Product’s invitation to be a Panelist on one of my all-time favorite topics: Product Research. I shared research approach suggestions for various scenarios, learnings from conducting in-depth discovery for multiple emerging products, and tactical advice on how to involve team members of all disciplines in the product research journey. The topics covered were to help current product managers become more effective at employing research throughout the product development cycle. https://images.squarespace-cdn.com/content/v1/56cbb0074c2f85d6f124f7e8/1631201907525-18VY3T1I8GWDT77M4EZ5/Screen+Shot+2021-09-09+at+10.38.14+AM.png Speaking Opps - Women in Product “Using Research to Drive Product Decisions” I was honored to accept Women In Product’s invitation to be a Panelist on one of my all-time favorite topics: Product Research. I shared research approach suggestions for various scenarios, learnings from conducting in-depth discovery for multiple emerging products, and tactical advice on how to involve team members of all disciplines in the product research journey. The topics covered were to help current product managers become more effective at employing research throughout the product development cycle. https://images.squarespace-cdn.com/content/v1/56cbb0074c2f85d6f124f7e8/1587086930264-7YC2H0J039A6MEO8QMH9/https___cdn.evbuc.com_images_90473875_316154748343_1_original.jpg Speaking Opps - Women In Product “Using Research to Drive Product Decisions” I was honored to accept Women In Product’s invitation to be a Panelist about one of my all-time favorite topics: Product Research. I shared how Nielsen is approaching research, my learnings from conducting in-depth discovery for emerging products, and tactical advice on how to involve team members of all disciplines in the product research journey. The topics covered were to help current product managers become more effective at employing research throughout the product development cycle. https://images.squarespace-cdn.com/content/v1/56cbb0074c2f85d6f124f7e8/1541787625313-LJKZCGWA2JSPAYL48Y01/Screen+Shot+2018-11-09+at+12.19.57+PM.png Speaking Opps - Data-Driven Chicago “Machine Learning: Messaging Automation” As a co-presenter alongside Sprout’s Director of Data Science, I spoke to an audience of Data Scientists about Sprout Social’s data-driven product strategy and product development approaches. I explained how and why my development team was using machine learning to power functionality within one of our private messaging products: Bot Builder. I shared ideas for future applications of machine learning we were considering as well as a few concerns. https://images.squarespace-cdn.com/content/v1/56cbb0074c2f85d6f124f7e8/1541778616605-4TIKEDNWPNJO1P3K46YF/Screen+Shot+2018-11-09+at+9.40.08+AM.png Speaking Opps https://images.squarespace-cdn.com/content/v1/56cbb0074c2f85d6f124f7e8/1587089476885-O36WZ2JITKD1VPLSIZ2N/IMG_2525.jpg Speaking Opps - Grow@Sprout “How to Think like a Product Manager” In this panel I spoke to an audience of individuals in non-product roles about how to approach problems through a product management lens. We discussed how to formulate strategies, earn stakeholder buy-in, and tackle difficult prioritization decisions. I shared my personal views and tricks for a variety of product management topics including how to effectively motivate teams, when to use intuition in decision-making, and ways to properly facilitate collaborative ideation. http://maryfeigenbutz.com/bot-builder-evolution daily 0.75 2021-09-11 https://images.squarespace-cdn.com/content/v1/56cbb0074c2f85d6f124f7e8/1542063870859-SC496YCSJIVFI5S91BOU/Screen+Shot+2018-11-12+at+4.46.42+PM.png Bot Builder Evolution https://images.squarespace-cdn.com/content/v1/56cbb0074c2f85d6f124f7e8/1542063870859-SC496YCSJIVFI5S91BOU/Screen+Shot+2018-11-12+at+4.46.42+PM.png Bot Builder Evolution https://images.squarespace-cdn.com/content/v1/56cbb0074c2f85d6f124f7e8/1542063961020-3KXF2OOXY6TTCT60U2W9/Screen+Shot+2018-11-12+at+5.02.28+PM.png Bot Builder Evolution - Minimal Viable Product Form-style builder with guided steps, supported only 1 level of conversation. https://images.squarespace-cdn.com/content/v1/56cbb0074c2f85d6f124f7e8/1543153884178-A3CZVL4OYROK9X4HAYE6/Screen+Shot+2018-11-25+at+7.50.10+AM.png Bot Builder Evolution - Version 1.0 Static tree-style builder hard-coded to support up to 2 levels of conversation. https://images.squarespace-cdn.com/content/v1/56cbb0074c2f85d6f124f7e8/1543154106813-93N3ZSOL4UMVYHCB9ZVS/Screen+Recording+2018-03-27+at+01.15+PM+%281%29.gif Bot Builder Evolution - Version 2.0 Dynamic tree-style builder built with D3.js to support unlimited nested levels, as well as the ability to pan & zoom + collapse levels. https://images.squarespace-cdn.com/content/v1/56cbb0074c2f85d6f124f7e8/1543154312894-2NSREGWA0WC5NS425US6/Drag-and-drop-bot-builder.gif Bot Builder Evolution - Version 3.0 Dynamic tree-style builder maintained with the new ability to drag & drop single messages or collapsed nested workflows. https://images.squarespace-cdn.com/content/v1/56cbb0074c2f85d6f124f7e8/1543154646342-MEK9KGAG3DUBIT83GEZL/Screen+Recording+2018-11-25+at+08.03+AM.gif Bot Builder Evolution - Version 4.0 Updated collapse mechanism, iconography and imagery on the message nodes, Settings tab, and compact right drawer containing the interactive previewer + the new Keyword Command Builder + Help articles http://maryfeigenbutz.com/showcased-art daily 0.75 2020-04-18 https://images.squarespace-cdn.com/content/v1/56cbb0074c2f85d6f124f7e8/1542075638169-H6Q1HMP95J2CCRYYDT32/Screen+Shot+2018-11-12+at+8.20.21+PM.png Showcased Art - Oil Painting https://images.squarespace-cdn.com/content/v1/56cbb0074c2f85d6f124f7e8/1542075638169-H6Q1HMP95J2CCRYYDT32/Screen+Shot+2018-11-12+at+8.20.21+PM.png Showcased Art - Oil Painting https://images.squarespace-cdn.com/content/v1/56cbb0074c2f85d6f124f7e8/1542074907477-SANT1F4MXKBMICIEQPGO/Screen+Shot+2018-11-12+at+8.08.07+PM.png Showcased Art - Plate Ceramic plate with blank paint & spotted glaze. 6.77" in diameter. https://images.squarespace-cdn.com/content/v1/56cbb0074c2f85d6f124f7e8/1542076224819-N5PUDW04DP7HYR6E92J7/Screen+Shot+2018-11-12+at+8.08.07+PM.png Showcased Art - Porcelain Clay + Paint + Glaze https://images.squarespace-cdn.com/content/v1/56cbb0074c2f85d6f124f7e8/1542076153935-UY7Y2208CVJY3Y0L9D0B/Screen+Shot+2018-11-12+at+8.14.52+PM.png Showcased Art - Free-Form Woodburn http://maryfeigenbutz.com/chatbot-builder-bells-whitsles daily 0.75 2020-04-20 https://images.squarespace-cdn.com/content/v1/56cbb0074c2f85d6f124f7e8/1543093288249-S7QSCD9PIO8QJZNDNEDF/Screen+Shot+2018-11-24+at+2.59.53+PM.png Chatbot Builder: Bells & Whitsles - Pre-made Templates Objective: Increase bot creation amongst first-time visitors Approach: Upon analyzing existing customers’ bots, I created buckets of the most common bot use cases: Customer Care, Lead Generation, Shopping, and Content Discovery. I then collaborated with our content team to create standardized templates for each prominent use case in several languages. Results: Pre-made templates were selected 5x more than original blank template. yielding a 30% higher activation rate. https://images.squarespace-cdn.com/content/v1/56cbb0074c2f85d6f124f7e8/1543093288249-S7QSCD9PIO8QJZNDNEDF/Screen+Shot+2018-11-24+at+2.59.53+PM.png Chatbot Builder: Bells & Whitsles - Pre-made Templates Objective: Increase bot creation amongst first-time visitors Approach: Upon analyzing existing customers’ bots, I created buckets of the most common bot use cases: Customer Care, Lead Generation, Shopping, and Content Discovery. I then collaborated with our content team to create standardized templates for each prominent use case in several languages. Results: Pre-made templates were selected 5x more than original blank template. yielding a 30% higher activation rate. https://images.squarespace-cdn.com/content/v1/56cbb0074c2f85d6f124f7e8/1543092650517-ZHG6WK5DM04BC04WSOWO/Screen+Recording+2018-11-24+at+02.50+PM.gif Chatbot Builder: Bells & Whitsles - Interactive Previewer Objective: Alleviate our customers' concerns regarding their end users’ experiences with the chatbot. Approach: Create an interactive simulation of the bots workflow in a faux chat window for users to reference and test their bot flows as they were building. While chat previewers are now common in other Bot Building tools, Sprout’s release (as far as we know) was the first to market. Results: Based on early qualitative feedback from users, this feature was quickly identified as one of the most critical for adoption and so was released with our first public MVP and was enhanced in every subsequent release, becoming a staple of the builder experience. https://images.squarespace-cdn.com/content/v1/56cbb0074c2f85d6f124f7e8/1543094532417-NIHHNCMSIEVXXCEY6DJG/Screen+Shot+2018-11-24+at+3.21.54+PM.png Chatbot Builder: Bells & Whitsles - Shareable Preview Objective: Help facilitate bot-building content collaboration within teams. Approach: Upon learning through user interviews that several customers were taking screenshots of the bot builder workflow and/or video recordings of the interactive previewer to share with non Sprout Users, we developed the ability for users to generate secure URLs that directed recipients to a public landing page containing the bot workflow and previewer. Results: This release marked the first solution of its kind to market, enabling users to share live, interactive data from within Sprout to an external landing page without requiring a user login, a concept applicable to so many other use cases that it resulted in the creation of an entire team dedicated to building out similar functionality for the entire application. https://images.squarespace-cdn.com/content/v1/56cbb0074c2f85d6f124f7e8/1543093828592-SGY2XSCZX2NFMXJX8A8E/Screen+Shot+2018-11-24+at+3.10.09+PM.png Chatbot Builder: Bells & Whitsles - Bot Reports Objective: Help users understand the value of their chatbots and opportunities for improvement within their bot workflows. Approach: Released Facebook & Twitter Bot Reports, allowing users to analyze their bots’ conversation volume, content performance , as well as inbound message trends leveraging a proprietary topic modeling algorithm to make bot interactions—as well as their broader social strategy— more effective. Results: High weekly and monthly viewership of reports amongst customers with bots. https://images.squarespace-cdn.com/content/v1/56cbb0074c2f85d6f124f7e8/1543094149168-YMHBHGQZNEPJNSKETZ7B/Screen+Recording+2018-11-24+at+03.15+PM.gif Chatbot Builder: Bells & Whitsles - Keyword Command Builder Objective: Allow users to configure automated bot responses for commonly received message words/phases. Approach: Create a Keyword Builder to allow users to set rules surrounding specific keyword and phrase triggers and associated bot responses. For example, any time a bot receives a message that says "customer support," automatically send a message with information on how to contact customer support. Results: This quickly became one of those most used feature within the Bot Builder suite and a key selling proposition. http://maryfeigenbutz.com/showcased-art-pt-2 daily 0.75 2020-04-18 https://images.squarespace-cdn.com/content/v1/56cbb0074c2f85d6f124f7e8/1587248077606-3HU75QTN8FGLHV9UHO6W/10405582_10203662642269168_3781211510420820968_n.jpg showcased art pt 2 https://images.squarespace-cdn.com/content/v1/56cbb0074c2f85d6f124f7e8/1587248077606-3HU75QTN8FGLHV9UHO6W/10405582_10203662642269168_3781211510420820968_n.jpg showcased art pt 2 https://images.squarespace-cdn.com/content/v1/56cbb0074c2f85d6f124f7e8/1587248090135-BWCXNCWH65GY1EMJV1BW/10406365_10203662641789156_8800149104351378452_n.jpg showcased art pt 2 https://images.squarespace-cdn.com/content/v1/56cbb0074c2f85d6f124f7e8/1587248205137-AKVPHS2GYQ7JERCI5108/10173617_10203662640829132_5700734835038156771_n.jpg showcased art pt 2 http://maryfeigenbutz.com/showcased-art-pt2 daily 0.75 2020-04-18 https://images.squarespace-cdn.com/content/v1/56cbb0074c2f85d6f124f7e8/1587248395966-ULFAFTTUNT5C4O7BH0KK/10406365_10203662641789156_8800149104351378452_n.jpg Showcased art pt2 - 4-Panel Block Woodburn https://images.squarespace-cdn.com/content/v1/56cbb0074c2f85d6f124f7e8/1587248395966-ULFAFTTUNT5C4O7BH0KK/10406365_10203662641789156_8800149104351378452_n.jpg Showcased art pt2 - 4-Panel Block Woodburn https://images.squarespace-cdn.com/content/v1/56cbb0074c2f85d6f124f7e8/1587248390594-VC2KMWOW3PSFH867QIEV/10405582_10203662642269168_3781211510420820968_n.jpg Showcased art pt2 - Stained Glass https://images.squarespace-cdn.com/content/v1/56cbb0074c2f85d6f124f7e8/1587248930314-S91FS5W7ZKYID88O9WNP/10173617_10203662640829132_5700734835038156771_n.jpg Showcased art pt2 - Woodburned Blocks http://maryfeigenbutz.com/showcased-art-pt3 daily 0.75 2020-04-18 https://images.squarespace-cdn.com/content/v1/56cbb0074c2f85d6f124f7e8/1587250584426-UP82TTIKTT14M0L22N1S/F85CA872-7C00-4631-A8B3-E1F139E244E7.JPG showcased art pt3 - Water Color + Ink https://images.squarespace-cdn.com/content/v1/56cbb0074c2f85d6f124f7e8/1587250584426-UP82TTIKTT14M0L22N1S/F85CA872-7C00-4631-A8B3-E1F139E244E7.JPG showcased art pt3 - Water Color + Ink https://images.squarespace-cdn.com/content/v1/56cbb0074c2f85d6f124f7e8/1587250556943-ZR4AV1Z08EYU7RTZQ2LS/F85CA872-7C00-4631-A8B3-E1F139E244E7.jpg showcased art pt3 https://images.squarespace-cdn.com/content/v1/56cbb0074c2f85d6f124f7e8/1587250505031-6S1PK50W13W1KPMAKF9E/EE1810C9-CCC4-4202-B259-449BACEB31B0.JPG showcased art pt3 - Water Color + Mixed Media https://images.squarespace-cdn.com/content/v1/56cbb0074c2f85d6f124f7e8/1587250511792-0G02JEX073GNQ4G74SOA/86AF4DEA-4CA5-4A23-A52E-998781D565EF.JPG showcased art pt3 - Water Color + Ink http://maryfeigenbutz.com/featured-art daily 0.75 2023-07-25 https://images.squarespace-cdn.com/content/v1/56cbb0074c2f85d6f124f7e8/1587250584426-UP82TTIKTT14M0L22N1S/F85CA872-7C00-4631-A8B3-E1F139E244E7.JPG Featured Art - Water Color + Ink https://images.squarespace-cdn.com/content/v1/56cbb0074c2f85d6f124f7e8/1587250584426-UP82TTIKTT14M0L22N1S/F85CA872-7C00-4631-A8B3-E1F139E244E7.JPG Featured Art - Water Color + Ink https://images.squarespace-cdn.com/content/v1/56cbb0074c2f85d6f124f7e8/1587251128523-RX4EWYV974YE46ZKBMX5/Screen%2BShot%2B2018-11-12%2Bat%2B8.08.07%2BPM.png Featured Art - porcelain clay + glaze https://images.squarespace-cdn.com/content/v1/56cbb0074c2f85d6f124f7e8/1587251128617-S9NKGV7U6MYR1TWH4LB9/Screen%2BShot%2B2018-11-12%2Bat%2B8.14.52%2BPM.png Featured Art - Woodburning https://images.squarespace-cdn.com/content/v1/56cbb0074c2f85d6f124f7e8/1587250511792-0G02JEX073GNQ4G74SOA/86AF4DEA-4CA5-4A23-A52E-998781D565EF.JPG Featured Art - Water Color + Ink https://images.squarespace-cdn.com/content/v1/56cbb0074c2f85d6f124f7e8/1587250505031-6S1PK50W13W1KPMAKF9E/EE1810C9-CCC4-4202-B259-449BACEB31B0.JPG Featured Art - Water Color + Mixed Media https://images.squarespace-cdn.com/content/v1/56cbb0074c2f85d6f124f7e8/1587248395966-ULFAFTTUNT5C4O7BH0KK/10406365_10203662641789156_8800149104351378452_n.jpg Featured Art - 4-Panel Block Woodburn https://images.squarespace-cdn.com/content/v1/56cbb0074c2f85d6f124f7e8/1587251130343-89SH4JSK0GGWJZU3LFXB/Screen%2BShot%2B2018-11-12%2Bat%2B8.20.21%2BPM.png Featured Art - Oil Painting https://images.squarespace-cdn.com/content/v1/56cbb0074c2f85d6f124f7e8/1587248390594-VC2KMWOW3PSFH867QIEV/10405582_10203662642269168_3781211510420820968_n.jpg Featured Art - Stained Glass http://maryfeigenbutz.com/notifications-features daily 0.75 2020-04-19 https://images.squarespace-cdn.com/content/v1/56cbb0074c2f85d6f124f7e8/1587264977719-C18HAJCHM2AISXPQFU9V/Image+2019-10-09+at+11.41.32+AM.png Notifications Features 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daily 0.75 2020-04-19 https://images.squarespace-cdn.com/content/v1/56cbb0074c2f85d6f124f7e8/1587271193128-947EQLFVIE9D03HCR00P/Image+from+iOS+%289%29.jpg Pinata https://images.squarespace-cdn.com/content/v1/56cbb0074c2f85d6f124f7e8/1587271193128-947EQLFVIE9D03HCR00P/Image+from+iOS+%289%29.jpg Pinata https://images.squarespace-cdn.com/content/v1/56cbb0074c2f85d6f124f7e8/1587271189350-OUFJ210Q3VAONGFPPTAH/Image+from+iOS+%282%29+%282%29.jpg Pinata https://static1.squarespace.com/static/56cbb0074c2f85d6f124f7e8/5e9bd5f78660e44c273036bf/5e9bd6000feebf4d483d07eb/1587271168411/ Pinata https://images.squarespace-cdn.com/content/v1/56cbb0074c2f85d6f124f7e8/1587271183865-UYTYSFG9MFAEK5DCQ2MF/Image+from+iOS+%281%29+%281%29.jpg Pinata http://maryfeigenbutz.com/photos-1 daily 0.75 2021-09-09 https://images.squarespace-cdn.com/content/v1/56cbb0074c2f85d6f124f7e8/1631200986768-65GDFP1MTMOCP1N3BYO7/image-asset.jpeg Photos 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